FAQ pages are an generally overlooked way to generate free visitors
to your website
. Many many people
do not
realize the potential they have. Here are seven tips for using your FAQ page for traffic.
1. Put each question, and answer to that question on a seperate keyword rich page. By doing this you are developing content for your website that is on topic, search engine friendly, and brain friendly for the visitor to find, both from your website and in the search engines.
2. Research keywords many people
are using to find data
on the topic of your website
, these are the FAQs you should be answering as well as the questions asked by your customers. Many times it is easier to rank well in the search engines for these terms. Answer common questions on the topic of your web page
, not just questions about your merchandise
.
3. When doing your keyword research make use of
phrases like "how to", "learn", and other phrases a human
might utilize when looking for information on a defined topic.
4. Put the chosen keyword people are using to search for your topic in the title
of the page, and naturally within the body of the page. Make the page simple with little or no graphics and a backlink
back to both the index of your FAQ and your home page.
5. Use keyword rich link text to backlink
to your individual FAQ pages. Link writing
will help any page to rank higher in the search engines
6. Make an index page with a backlink
to all the FAQ pages you have created. This would like a little mini page
map for both the visitor and the search engines to index your FAQ pages.
7. Use keyword rich hyperlink writing
to hyperlink to your FAQ index page. For example if your internet page
is on the topic of SAearch Engine Optimization you could use "SEO Terms and FAQs" for your link text instead of just FAQs.
Everyone should have a FAQ or "terms" page to help bring in visitors
that is searching for your topic. FAQ pages also provide valuable content for web site visitors who are looking for experience on a explicit
topic, or a term related to that topic.
